{"product_id":"sella-rice-price-in-pakistan","title":"Sella Rice \/ (سیلا چاول) \/ Golden Parboiled Perfection Rich Aroma Nutritious \u0026 Fluffy Every Time 1kg","description":"\u003cp\u003eChiltanPure Sella Rice is high quality, long-grain, parboiled rice with a golden color, strong fragrant aroma, and generous texture. All grains are boiled partially in the husk, trapping important nutrients, vitamins, and minerals to make healthy meals that are more enjoyable. This rice is non sticky and fluffy once cooked, thus giving it great use in biryani, pulao, fried rice, and other of our traditional recipes.\u003cbr\u003eChiltanPure Sella Rice is naturally aged and refined, and provides the unique aroma and taste that will elevate any meal. It is a health and tradition fusion that provides all-day energy, simple digestion, and a naturally low glycemic index which is ideal in health conscious families and day-to-day.\u003cbr\u003eSella Rice is completely natural and has no preservatives or artificial coloring, so that every grain is natural and wholesome just like nature wanted it to be. The richness of the flavor and golden luster contribute to it being the favorite of both chefs and home cooks.\u003cbr\u003eChiltanPure Sella Rice is purity, taste, nutrition in each serving, the metaphor of quality that transforms common dishes into something unforgettable. \u003cbr\u003e\u003c\/p\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eAppearance  \u003c\/span\u003e\u003c\/h3\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eLong, slender grains with a golden hue from the parboiling process. Each grain is separate and uniform in size.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eTexture  \u003c\/span\u003e\u003c\/h3\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFirm and non-sticky. The grains remain separate and retain a pleasant chewiness when cooked properly.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eFlavor  \u003c\/span\u003e\u003c\/h3\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eNutty and earthy with a subtle sweetness. The parboiling process enhances its natural flavor profile.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eAroma  \u003c\/span\u003e\u003c\/h3\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eA mild, pleasant aroma that becomes more pronounced during cooking. It fills your kitchen with the scent of quality rice.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eVersatility  \u003c\/span\u003e\u003c\/h3\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePerfect for biryani, pulao, steamed rice, and fried rice. Also excellent for special occasions and daily meals.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003ePrecautions  \u003c\/span\u003e\u003c\/h3\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eStore in airtight container in cool, dry place. Protect from moisture and pests. Wash before cooking.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 dir=\"ltr\"\u003e\u003cspan\u003eFAQs\u003c\/span\u003e\u003c\/h2\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eWhat is the difference between sella and white basmati?  \u003c\/span\u003e\u003c\/h3\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eSella rice is parboiled in its husk. This gives it a golden color and firmer texture. It holds shape better during cooking.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eDoes it take longer to cook?  \u003c\/span\u003e\u003c\/h3\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eIt needs 5-10 minutes more cooking time than regular basmati. Soaking helps reduce cooking time.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eIs it good for daily use? \u003c\/span\u003e\u003c\/h3\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eYes. Many families use it for both daily meals and special occasions. It is versatile and nutritious.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eHow do I store it?  \u003c\/span\u003e\u003c\/h3\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eKeep in airtight container. Store in cool, dry place. It has long shelf life when stored properly.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eWhy choose sella for biryani? \u003c\/span\u003e\u003c\/h3\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eIt holds its shape during the dum process. The grains remain separate and absorb flavors perfectly.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eCan I make khichdi with it? \u003c\/span\u003e\u003c\/h3\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eYes, though it will be less soft than regular rice khichdi. It gives a different but pleasant texture.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"ChiltanPure","offers":[{"title":"Default Title","offer_id":50791305052376,"sku":null,"price":499.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0650\/0578\/1208\/files\/sella-rice-golden-grains-of-taste-tradition-3566575.jpg?v=1761302081","url":"https:\/\/chiltanpure.com\/products\/sella-rice-price-in-pakistan","provider":"ChiltanPure","version":"1.0","type":"link"}